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Borussia Dortmund - A football club taking on responsibilities

Borussia Dortmund, or commonly known as the BVB, is one of the most popular and successful football clubs in the world. With numerous initiatives, projects and efforts the BVB proves that there is more to this club than just being a high-performance sports team and reaches far beyond the game.

A football club at the Economic Forum

At first glance, it may seem a little strange that a football club, of all things, is taking part in the World Economic Forum. For Borussia Dortmund, however, it’s nothing new. Back in October 2000, the club went public and since then has taken on the challenge of satisfying shareholders, athletes and fans alike. With more than 150,000 club members, the BVB is particularly keen to use its wide reach to address social grievances and counteract issues.

 

Social commitment and sustainability

As a club that enthrals millions of people worldwide, the BVB sets an example in terms of social commitment and sustainability. With numerous initiatives, the club for example opposes racism and has taken on the responsibility of commemorating Germany's past in cooperation with experts at the Auschwitz-Birkenau concentration camp memorial and breaking down stigmas. The association also supports other social projects within the network of the BVB foundation "leuchte auf". Furthermore, the BVB strives for more sustainability in and around the stadium. For example, sustainability strategies for SIGNAL IDUNA PARK, one of Europe's largest venues, are constantly being reviewed and improved, green electricity flows through the stadium and sustainable fan merchandise is currently being worked on in order to achieve the goal of becoming climate neutral within the next decade.

Football unites - even in times of Covid-19

Everybody has an opinion about football, whether it’s positive or negative. For example, even in times of the Corona pandemic, football was often instrumentalized by politicians and the industry suffered great losses and financial hardships due to the imposed social distancing measures. Even though it was often criticised that football matches were allowed to take place even during the pandemic, the BVB agrees: football unites. Millions of people watch the sport locally or from their own couch, and so Borussia Dortmund also clearly sees football's opportunity and challenge for the future in connecting people and bringing social issues to broad masses.

Tradition and future

As a future-oriented club, there is one thing the Dortmund-ers cannot afford to miss: tradition. Of course, fans, spectators and athletic success have been at the forefront of the club's activities since the very beginning. In order for football to remain true to its mission of connecting people in the future, the BVB is particularly committed to upholding tradition, in addition to social initiatives. For example, the club spoke out against the highly controversial Super League and continues to promise to maintain a focus on its members and to continue to prove that football involves more than 90 minutes on the field.

Borussia Dortmund, or commonly known as the BVB, is one of the most popular and successful football clubs in the world. With numerous initiatives, projects and efforts the BVB proves that there is more to this club than just being a high-performance sports team and reaches far beyond the game.

A football club at the Economic Forum

At first glance, it may seem a little strange that a football club, of all things, is taking part in the World Economic Forum. For Borussia Dortmund, however, it’s nothing new. Back in October 2000, the club went public and since then has taken on the challenge of satisfying shareholders, athletes and fans alike. With more than 150,000 club members, the BVB is particularly keen to use its wide reach to address social grievances and counteract issues.

 

Social commitment and sustainability

As a club that enthrals millions of people worldwide, the BVB sets an example in terms of social commitment and sustainability. With numerous initiatives, the club for example opposes racism and has taken on the responsibility of commemorating Germany's past in cooperation with experts at the Auschwitz-Birkenau concentration camp memorial and breaking down stigmas. The association also supports other social projects within the network of the BVB foundation "leuchte auf". Furthermore, the BVB strives for more sustainability in and around the stadium. For example, sustainability strategies for SIGNAL IDUNA PARK, one of Europe's largest venues, are constantly being reviewed and improved, green electricity flows through the stadium and sustainable fan merchandise is currently being worked on in order to achieve the goal of becoming climate neutral within the next decade.

Football unites - even in times of Covid-19

Everybody has an opinion about football, whether it’s positive or negative. For example, even in times of the Corona pandemic, football was often instrumentalized by politicians and the industry suffered great losses and financial hardships due to the imposed social distancing measures. Even though it was often criticised that football matches were allowed to take place even during the pandemic, the BVB agrees: football unites. Millions of people watch the sport locally or from their own couch, and so Borussia Dortmund also clearly sees football's opportunity and challenge for the future in connecting people and bringing social issues to broad masses.

Tradition and future

As a future-oriented club, there is one thing the Dortmund-ers cannot afford to miss: tradition. Of course, fans, spectators and athletic success have been at the forefront of the club's activities since the very beginning. In order for football to remain true to its mission of connecting people in the future, the BVB is particularly committed to upholding tradition, in addition to social initiatives. For example, the club spoke out against the highly controversial Super League and continues to promise to maintain a focus on its members and to continue to prove that football involves more than 90 minutes on the field.

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Borussia Dortmund - A football club taking on responsibilities

Borussia Dortmund, or commonly known as the BVB, is one of the most popular and successful football clubs in the world. With numerous initiatives, projects and efforts the BVB proves that there is more to this club than just being a high-performance sports team and reaches far beyond the game.

A football club at the Economic Forum

At first glance, it may seem a little strange that a football club, of all things, is taking part in the World Economic Forum. For Borussia Dortmund, however, it’s nothing new. Back in October 2000, the club went public and since then has taken on the challenge of satisfying shareholders, athletes and fans alike. With more than 150,000 club members, the BVB is particularly keen to use its wide reach to address social grievances and counteract issues.

 

Social commitment and sustainability

As a club that enthrals millions of people worldwide, the BVB sets an example in terms of social commitment and sustainability. With numerous initiatives, the club for example opposes racism and has taken on the responsibility of commemorating Germany's past in cooperation with experts at the Auschwitz-Birkenau concentration camp memorial and breaking down stigmas. The association also supports other social projects within the network of the BVB foundation "leuchte auf". Furthermore, the BVB strives for more sustainability in and around the stadium. For example, sustainability strategies for SIGNAL IDUNA PARK, one of Europe's largest venues, are constantly being reviewed and improved, green electricity flows through the stadium and sustainable fan merchandise is currently being worked on in order to achieve the goal of becoming climate neutral within the next decade.

Football unites - even in times of Covid-19

Everybody has an opinion about football, whether it’s positive or negative. For example, even in times of the Corona pandemic, football was often instrumentalized by politicians and the industry suffered great losses and financial hardships due to the imposed social distancing measures. Even though it was often criticised that football matches were allowed to take place even during the pandemic, the BVB agrees: football unites. Millions of people watch the sport locally or from their own couch, and so Borussia Dortmund also clearly sees football's opportunity and challenge for the future in connecting people and bringing social issues to broad masses.

Tradition and future

As a future-oriented club, there is one thing the Dortmund-ers cannot afford to miss: tradition. Of course, fans, spectators and athletic success have been at the forefront of the club's activities since the very beginning. In order for football to remain true to its mission of connecting people in the future, the BVB is particularly committed to upholding tradition, in addition to social initiatives. For example, the club spoke out against the highly controversial Super League and continues to promise to maintain a focus on its members and to continue to prove that football involves more than 90 minutes on the field.

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